White Paper: Campaign Monitor
Choosing the perfect email service provider is critical to your business' success.Before selecting the email service provider and start testing solutions , it’s important to figure out how email marketing fits into your overall marketing strategy. This whitepaper will help you make an informed decision in choosing the right ESP for your business that discusses about: What makes email marketing so effective? What questions to consider as you build an email marketing strategy? What features you need from your email service provider? Your budget to choose the ESP that best fits your organization’s need. Delivery rate and customer support your ESP offers.