White Paper: Apptus
Although ecommerce is now a relatively mature industry, the software solutions that form the basis for the industry are still very much evolving.
So, if you’re in the process of selecting personalization software where should you begin and what questions should you ask?
This whitepaper offers some simple advices to help you through the process so that you can select the personalization software that best meets your needs and budget.
Key questions for evaluating your personalization software:
Have you sense-checked your requirements and selection criteria with a third-party?
Where you sit on the maturity curve has implications on how you should conduct the selection process?
If you find yourself revising your scorecard during the selection process, can you fairly apply the new criteria to all prospects, or do you need to restart the process?
Have you identified reference clients who have similar requirements of software to your own?
By: Ship Station
Shipping process has changed dramatically over the past few years and there are many reasons a customer may be ticked off. When you're first starting to build out your shipping process, it's easy to just do what gets the orders out the door and never re-visit how to make your processes more efficient. This whitepaper helps eCommerce companies become more efficient shippers. Key takeaways from this Guide on Efficient Shipping: Shipping software tips and Customer shipping pricing strategies How you set up your physical shipping space—your ShipStation. Breaking down how efficient your shipping processes are. Setting up your physical shipping space with the right tools to make your shipping process even more efficient Package Customization: Choosing the right box sizes for your products How to save money on postage and shipping and to ship internationally How to handle large increases in orders when your current shipping process may not be best suited to handle them
Personalisation is one of the hottest ‘buzzwords’ in the eCommerce and multichannel dictionary, argues that online retailers need to broaden their focus. Rather than solely providing a ‘personalised’ journey on an eCommerce site, the entire customer experience should track the shopper wisely and identify exactly what is of optimum relevance at each and every separate interaction from the second they land. This whitepaper helps the eCommerce sites to fully reach the potential of their online capabilities by harnessing the power of the intelligent technology. It talks about: Designing an interaction, Not a website- eCommerce sites need to acknowledge this Online vs in-store- Making eCommerce more specialized Merchandising predictions of the future- To drive the future of online retail
Personalization in online retail – Let’s cut through the noise and improve the customer experience. There’s no doubt that personalization is an important element to any online retail store, but...