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"Expanding Benefits Of Marketing With Video"

Understanding The Expanding Benefits Of Marketing With Video

Understanding The Expanding Benefits Of Marketing With Video

White Paper: Aberdeen Group

Video is a powerful medium that can be used to address a wide range of business challenges. While video’s use in business may start with simple marketing videos, it has the potential to do so much more.

Marketing with video is unlike marketing with any other tactic, tool, technology, or channel.

This whitepaper explores the impact of marketing with video – not only in terms of marketing performance, but with regard to the business as a whole.

Key takeaways from this whitepaper:

  • How to extend video’s value to the organization at large, optimize the technologies that integrate with or amplify video-based interactions

  • How to stay ahead of the curve on effective video deployments

  • Four general categories the marketing initiative adoption rates roll into

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What is Business ?

By definition a business is an organization or economic system with consistent and typical exchange of produced goods and offered services for one another or for money to fulfill human needs. Types of businesses, Non-Profit business: This is a type of business with charitable or educational goal rather than earning money from its services.

What is marketing ?

To sell a product, a company follows some marketing techniques and strategies to get themselves identified by the customers in the market. It basically involves some marketing plans in order to ensure that the right-mix of products is reaching the right audience. It starts from the production department to the product manufacture; marketing department focused on promoting, distributing and pricing the product

What is Business Intelligence System ?

The technology, methods, and applications used for the integration and presentation of business information, is known as Business Intelligence System. The business decisions making made by an enterprise is supported by the Business Intelligence System. Through business intelligence, one is enabled to have a more tactical and meaningful business decision. In other words, it is also the process of transforming raw data into meaningful information to make an informed business decision that helps in

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