White Paper: The Trade Desk
The adoption of real-time bidding(RTB)–based forward markets is inevitable for both ad agencies and publishers to remain commercially viable.
By applying RTB technology, forward markets can automate, integrate, and optimize the trade and delivery of display advertising inventory, which today is still mostly sold in traditional direct sales transactions.
This whitepaper on “Forward Markets 2013–2018: Moving Direct Display Ad Sales onto the RTB Platform,” explores the in depth opportunities and challenges of a forward market built on programmatic infrastructure, with the same buyer-controlled audience targeting found in RTB today.
Understand the advertising markets worldwide which includes data and forecasts for the RTB advertising markets of all global the adoption of real time bidding (RTB) Platform in premium digital display regions
Get an estimate of current and past spending on forward market–based display ad sales and forecasts spending until the year 2018
Understand the challenges of employing RTB based forward markets
By: Mint Jutras
Cloud ERP for manufacturing is now becoming an integral part of the business operations of the major manufacturing concerns. A survey was conducted to investigate cloud ERP goals and benchmark performance of cloud based ERP implementations in light of the changing operational landscape for manufacturers. Moving to a subscription licensing and cost model, the ability to access anywhere, anytime, and always up-to-date software makes cloud deployment very attractive to manufacturers today. Key Takeaways from this whitepaper on “Cloud ERP: Helping Manufacturers Keep up with the Times”: Discover how a cloud ERP deployment can keep pace with newer technology, which in turn can deliver more innovation See the value in better planning, collaboration, and visibility, which help produce more with fewer (physical) resources in cloud ERP for manufacturing Understand how cost savings can justify the cost of a transition to the cloud Read this white paper which looks at how cloud ERP solutions can aid innovation by providing better planning, collaboration and visibility to manufacturing companies to help them produce more with fewer physical resources.
By: Affirma Consulting
Business Intelligence derived Information and analysis can lead to a tremendous return on investment (ROI) if implemented correctly. You can improve the decision making processes at all levels of management and improve your tactical and strategic management processes with it. Do you have quick access to actionable data? Would you like to increase collaboration and unlock insights from your business systems? If yes! Read this whitepaper that addresses the following questions: What is Business Intelligence and why do organizations need it? Is it the right time to implement Business Intelligence for your organization? How to select the correct Business Intelligence solution for your business needs?
What is Business Intelligence ?
Business intelligence is a technology-driven process in which variety of software applications are used to analyze organization’s raw data and presenting the information in actionable format so executives and business leads can make better decisions looking at them. Although business intelligence has some common functions, it includes three basic functions: data mining, data analyzing and data processing.
What is Digital Transformation ?
Digital transformation is the noteworthy and accelerating transformation of procedures, activities and foundational components of a business leveraging its operating model to its infrastructure with the application of digital technology across society in a strategic and prioritized way.
What is Digital Technology ?
The advent of digital technology is traced back to the time when semi-conductors were in use, during the late nineteenth century. Technology has always been a pre-dominant factor towards the embodiment of change, such as that of, devices, culture, or people. In the seventeenth-century German mathematician, Gottfried Wilhelm Leibniz, went ahead and proposed the idea of a binary computing system. As opposed to analogue technology, the binary computing system is based on notation of signals